Madison Ranches is a fourth-generation family farm, established in Echo, Oregon. In 1914, after three years of continuous drought in Missouri, Gaylord Madison packed up his belongings and headed for the Pacific Northwest. Intensive reclamation projects in the area promised farmers a reliable water source and Gaylord bought a plot of land that had been homesteaded by the previous owners. Though water continued to be scarce, he made the little farm work. He soon married and had five children and expanded his operation to include horses and sheep. His son, John, added cattle to the farm and began to irrigate more acres. John’s son Kent expanded the farm even further and today Kent’s son Jake, 29, runs the farm.